With skyrocketing malpractice premiums and the Kafkaesque insurance system, it’s little wonder M.D.’s are flocking to the plastic surgery biz. It’s easy to get into (legally, any doctor can do it), patients pay up front for surgery, and demand is up: The number of cosmetic procedures increased 59 percent from 2000 to 2007, making it a $12.4-billiona- year industry.
The best surgeons spend years honing their chops in residencies; by contrast, those hoping to offer a little Botox along with flu shots tend to opt for less rigorous training—like the popular weekend classes at the International Society of Cosmetogynecology, an odd but official-sounding organization that promotes plastic surgery as an extension of gynecology. Its three-day courses cover liposuction and injectables. Empire Medical Training offers an even thriftier nine-hour seminar on lipo—two hours of which are devoted to marketing.
Real plastic surgeons are appalled. “Any licensed physician can put up a plaque and say they do plastic surgery regardless of training, and that’s scary,” says Roxanne Guy, president of the American Society of Plastic Surgeons (ASPS).
Above is an excerpt from the book "1,001 Things They Won't Tell You," which was published in May 2009 and highlights popular columns from SmartMoney's long-running "10 Things" feature.