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SmartMoney Media Kit
SmartMoney Magazine
MediaKit
Our Mission


SmartMoney, The Wall Street Journal Magazine, was launched in 1992 by The Hearst Corporation and Dow Jones & Company.

SmartMoney educates, informs and empowers our audience of affluent baby boomers, C-Suite executives and financial professionals to make smart investing, saving and spending decisions.

Smart­Money presents practical yet highly imaginative ideas for saving, investing, and spending, plus regular coverage of technology, auto­motive and lifestyle subjects including travel, fashion, fine wine, and more. In all cases, we stress consumer service with action-oriented information.

Our editorial team, which has won three National Magazine Awards and was a finalist 14 times, includes three Pulitzer Prize winners.